A musical “dot comedy” (see what they did there?) about tech rivals Steve Jobs and Bill Gates will open on Broadway later this year. It will feature, amongst other things, on-stage holograms and projection mapping, and will actively encourage mobile phone use during the show with an app that lets audience members interact with each other and select the show’s ending. No, I am not making this up.
The show, cringingly called “Nerds,” will chronicle the rise of Jobs and Gates and the subsequent rivalry between their two companies. Jobs famously declared Microsoft had “no taste,” of course, and that Gates was “basically unimaginative” and “shamelessly ripped off other people’s ideas.” So, lots of material to draw from then.
Nerds is penned by Jordan Allen-Dutton and Erik Weiner, both of whom grew up in the tech hubs of Paolo Alto and San Francisco. Their writing credits include the hit Cartoon Network series Robot Chicken, as well as the 1999 play The Bomb-itty of Errors, a hip-hop adaptation of Shakespeare’s The Comedy of Errors.
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