Samsung Electronics took half in Gamescom 2024, the world’s largest occasion for pc and video video games, with an 800-square-meter sales space highlighting unequalled immersive experiences, cutting-edge expertise and thrilling gaming partnerships. Fans crowded Samsung’s exhibit all through the occasion to expertise the newest improvements and play their favourite video games. The magical glasses-free 3D gaming expertise, by way of Odyssey 3D monitor, caught the eye of players and media alike.
▲ Visitors check out the magical glasses-free Odyssey 3D monitor at Gamescom 2024.
Held from August 20-25 in Cologne, Germany, Gamescom 2024 spanned a powerful 230,000 sq. meters. Over 1,400 firms from showcased their newest video games and expertise to greater than 335,000 followers from round 120 international locations on the annual gaming convention. Offering one thing for everybody, Samsung’s sales space turned a must-visit attraction at Gamescom 2024.
▲ A cosplayer strikes a pose at Samsung’s sales space at Gamescom 2024, the place the corporate welcomed guests to benefit from the newest improvements in gaming expertise.
A Magical Glasses-Free 3D Gaming Experience
The sales space centered round Samsung’s latest Odyssey 3D monitor — a glasses-free show delivering a 3D expertise in contrast to something at the moment obtainable available on the market.
While getting ready for Gamescom 2024, Samsung decided that the optimum distance to expertise 3D gaming on the Odyssey 3D was about 60 cm (roughly 2 ft). Monitors on the sales space have been positioned from this distance, permitting followers to expertise Eye Tracking and View Mapping expertise that tasks 3D graphics with astounding image high quality.
With these developments, Samsung continues to construct on its legacy of excellence and innovation by reshaping the gaming panorama and remodeling how folks work together with their favourite titles. The expertise left a long-lasting impression on Gamescom 2024 attendees. “The 3D graphics made it look like I could reach out and touch the world in the game,” stated one customer. “Everything felt so much more real.”
▲ Partnering with KRAFTON’s inZOI, Samsung invited guests to preview the sport in addition to the Odyssey 3D monitor — earlier than the discharge of both product.
The subsequent era of photo-realistic video games is changing into much more lifelike with Samsung’s 3D expertise. Thanks to a particular partnership between KRAFTON and Samsung, followers might play KRAFTON’s life simulation recreation inZOI in beautiful 3D at Samsung’s sales space —the title is scheduled for launch later this yr.
▲ (From left) Donghwa Lim, Enterprise R&D Lab, and Sukho Song, Product Innovation Lab, Visual Display Business, Samsung Electronics pose for a photograph in entrance of the Odyssey 3D monitor station.
“Gamescom is where passionate gamers come together,” stated Donghwa Lim, Enterprise R&D Lab, Visual Display Business at Samsung Electronics, who oversees the Odyssey 3D’s {hardware} improvement. “We had a great opportunity to see how the 3D monitor we developed can captivate people’s attention and exceed their gaming expectations.”
“I was pleased to see people enjoying games on the 3D monitor at Gamescom,” added Sukho Song from Product Innovation Lab, Visual Display Business at Samsung Electronics, who focuses on 2D-to-3D transition expertise. “We worked hard to develop a gaming monitor optimized for 3D to create new viewing environments and dimensions for gaming fans.”
Something for Everyone — Game Previews on the Latest Screens
▲ Odyssey Gaming Zone at Samsung’s sales space at Gamescom 2024
Visitors to Gamescom 2024 had the possibility to expertise the highly effective efficiency of the Odyssey OLED G6, Odyssey OLED G8 and Odyssey OLED G9 displays. These shows gave new life to fan-favorite video games together with Genshin Impact and showcased upcoming releases such because the World of…
