Ok-Pop icons TOMORROW X TOGETHER contributed to penning the lyrics to ship the inspiring message that ‘everyone who embraces challenges with an open mind is a winner’
Samsung Electronics, is ready to launch a brand new single referred to as “Open Always Wins” in collaboration with Ok-Pop icons TOMORROW X TOGETHER (TXT), consisting of SOOBIN, YEONJUN, BEOMGYU, TAEHYUN and HUENINGKAI. The new Galaxy model anthem, which was first teased at Galaxy Unpacked final week, champions the pursuit of targets with an open thoughts, echoing Galaxy’s personal core values of openness.
Set to an brisk guitar riff, “Open Always Wins” is another rock monitor that includes the highly effective vocals of TXT. Band members SOOBIN, YEONJUN, TAEHYUN and HUENINGKAI participated in penning the lyrics and primarily based them on their very own emotions and expertise of openness.
“We are proud to have collaborated with our Galaxy Ambassadors, TOMORROW X TOGETHER, to create a brand anthem that encapsulates the spirit of openness authentically,” mentioned Jamie Park, VP & Head of the Experience Marketing Group, Mobile eXperience Business at Samsung Electronics. “We hope it inspires listeners to embrace openness in their own lives, and the experiences and opportunities that come with it.”
The monitor is dropped at life in a brand new music video that intertwines scenes of TXT getting ready for a efficiency, with appearances from Team Samsung Galaxy athletes, celebrating their efforts and challenges throughout varied sports activities.
The new single launches at 1PM (KST) immediately throughout a number of music platforms — together with YouTube Music, Spotify, Melon, Genie, Bugs, Flo and Vibe — and the accompanying music video will probably be obtainable to observe on Samsung’s official YouTube channel.
In conjunction with the music video launch, the “Open Always Wins” dance problem will kick off as properly, encouraging followers worldwide to point out their assist and cheer for his or her favourite athletes.
“We’re excited to collaborate on this meaningful project with Samsung. We’ve infused our single with a sincere message of encouragement, rooting for everyone to bravely face challenges without being disheartened by failure,” mentioned TOMORROW X TOGETHER. “We believe those who overcome and progress through obstacles are the true champions.”
About TOMORROW X TOGETHER
TOMORROW X TOGETHER — consisting of SOOBIN, YEONJUN, BEOMGYU, TAEHYUN, and HUENINGKAI— established themselves as Gen Z Icons by the compelling soundtrack that represents the frequent experiences and feelings of immediately’s technology. The quintet’s 4th Mini Album minisode 2: Thursday’s Child (May 2022 launch) debuted at No. four on the Billboard 200 and charted for 14 weeks, whereas fifth Mini Album The Name Chapter: TEMPTATION (January 2023 launch) debuted atop the chart. In July 2022, Gen Z’s main band grew to become the primary Ok-pop group to carry out at LOLLAPALOOZA in Chicago and returned a yr later in August 2023 to grow to be the primary Ok-pop group to headline the competition. Notably, TOMORROW X TOGETHER have been nominated at prestigious awards, such because the American Music Awards and People’s Choice Awards, and gained on the 2022 MTV EMAs (Best Asia Act) and 2023 MTV VMAs (PUSH Performance of the Year). The band launched their highly-anticipated sixth Mini Album minisode 3: TOMORROW on April 1, 2024, which hit No. Three on the Billboard 200, solidifying their place because the second Ok-pop artist ever to enter 10 albums on the chart.
