Samsung Electronics has unveiled a whole redesign of Samsung Newsroom, its official on-line communications channel — reworking it right into a visually pushed platform centered on video, graphics and different kinds of media.
The revamp aligns with shifting communication traits, reshaping the person expertise round pictures and video to boost message readability and impression. Through this transformation, Samsung Newsroom has advanced right into a dynamic area for each seeing and listening to Samsung tales. The redesign additionally incorporates AI and different superior applied sciences to make firm and product information extra accessible, intuitive and fascinating.
A More Immersive and Intuitive Multimedia Experience
The foremost web page has been refined with a extra expansive featured content material carousel on the prime, highlighting key tales in a horizontal slideshow with quite a lot of multimedia, together with movies and shorts. The dynamic new structure lets customers conveniently browse content material by theme and look at associated matters collectively, whereas movies will be performed straight with out further clicks. Hovering over every merchandise on the carousel additionally reveals a quick textual content abstract for fast perception.
Another notable enchancment is the seamless adaptation of visible content material for an optimized viewing expertise throughout smartphones, tablets and PCs.
Simplified, All-in-One Access to Media Resources
In addition, Samsung Newsroom now affords a devoted media service that brings a variety of sources collectively in a single place. The foremost web page contains content material filters for function articles and press releases, in addition to native information from Samsung’s regional places of work worldwide.
It additionally encompasses a new “Press Tools” fast menu that consolidates property usually utilized by the press.
An enhanced obtain perform, in the meantime, permits high-resolution pictures, movies and even the complete textual content of the article to be saved with a single click on, bettering usability.
In line with the AI period, the up to date platform introduces modern new applied sciences as properly. Each article now options an AI-powered abstract to assist customers shortly grasp key factors.
Smarter Search for Faster, More Accurate Results
To assist extra correct info retrieval, the search perform has been considerably upgraded. New options akin to tag-based and image-based search permit customers to discover a broader vary of content material tailor-made to their wants. Auto-suggestions, key phrase highlighting and versatile sorting by “Latest” or “Title” additional streamline the expertise, making it simpler to search out the best content material.
Building on a decade of experience since being launched in 2015, Samsung Newsroom is now coming into a brand new chapter as a future-ready platform delivering tailor-made information to each customers and media professionals.
The redesign marks the start of a broader transformation. Looking forward, Samsung will proceed to deepen its reference to customers and the media by delivering impactful tales concerning the firm, its merchandise and its applied sciences in new, differentiated methods.
