Samsung’s ArtDice lounge showcased the ability of Art Store on Samsung AI-powered 2025 Smart TV lineup
Samsung Electronics, the Official Art TV of Art Basel, delivered an immersive expertise at Art Basel Hong Kong, the premier world artwork honest, from March 28-30. Attendees who visited Samsung’s ArtDice lounge found a brand new appreciation for artworks displayed on Samsung’s premium 2025 Smart TV lineup, together with The Frame, MICRO LED and Neo QLED 8K.
▲ Artist Marc Dennis is standing contained in the Samsung ArtDice, surrounded by his artworks.
“Samsung continues to make digital art accessible to more people through our premium display lineup,” stated Hun Lee, Executive Vice President of Samsung Electronics’ Visual Display Business. “As the leader in Art TVs and Official Visual Display partner of Art Basel, the world’s most prestigious art fair, we remain committed to bringing the Art Basel experience to a wider audience with the Samsung Art Store.”
▲ Visitors on the Samsung ArtDice loved varied artworks on MICRO LED.
This yr, Art Basel Hong Kong highlighted 240 galleries from 42 nations, with greater than half of the artworks coming from Asia and the Asia-Pacific, showcasing the area’s dynamic cultural panorama.
At the honest, Samsung hosted a devoted ArtDice lounge beneath the idea, ‘Borderless: Dive into the Art,’ that includes specifically curated artwork collections accessible in beautiful 4K high quality on the Samsung Art Store. Additionally, guests had been capable of expertise artworks by 5 up to date artists, together with Kunyong Lee, Aerosyn-lex Mestrovic, Saya Woolfalk, Marc Dennis and Jules de Balincount.
▲ Artist Jules de Balincourt is standing contained in the Samsung ArtDice, surrounded by his artworks displayed on Samsung Art TVs.
The ArtDice lounge featured 5 premium Samsung TVs, together with The Frame, MICRO LED and Neo QLED 8K, delivering a panoramic digital artwork expertise. Upon entering into the ArtDice lounge, guests had been welcomed by a show of artworks unfolding throughout the screens, creating an endlessly increasing and immersive inventive setting that unlocked a brand new appreciation of digital artwork.
▲ (From left) Hayley Romer, CGO at Art Basel converses with Daria Greene, Head of Content and Curation at Samsung.
In addition to its dynamic lounge expertise, Daria Greene, Head of Content and Curation at Samsung, hosted a collection of panel discussions that includes influential voices from the up to date artwork world. These classes included:
- Bridging Worlds: How Technology is Transforming Art Appreciation & Accessibility
This dialog with Hayley Romer, Chief Growth Officer at Art Basel, delved into how digital innovation redefined the way in which artwork was created, displayed and appreciated—making it extra immersive and accessible to world audiences than ever earlier than. Romer talked about, “In partnership with Samsung, we are updating our artworks in the Samsung Art Store every quarter. It is a lot of fun to find and explore the lovely pieces chosen by Art Basel, as well as those from museums.” - Blending Old & New: A Fireside Chat with Marc Dennis
Renowned hyper-realistic painter Marc Dennis joined the dialogue about his inventive apply of skillfully mixing Old Master strategies with trendy themes to craft artwork that was each timeless and provocative. “Unlike in traditional museums, Samsung Art TVs allow people to spend as much time as they want with artworks, which is important to me because my works are very detailed,” Dennis defined.
▲ Hyper-realistic artist Marc Dennis describes how the Samsung Neo QLED 8K showcases this paintings with meticulous distinction.
Samsung lately launched a brand new Art Store assortment that includes 23 curated artworks from Art Basel Hong Kong’s famend galleries, made accessible on March 17, 2025. Global subscribers to the Art Store can now take pleasure in greater than 3,000 items from…
