Samsung was acknowledged for its AI management and enhanced linked experiences
Samsung Electronics in the present day introduced it has been acknowledged by Interbrand, a worldwide model consultancy, as a “Global Top 5” model for the fifth yr in a row. Interbrand releases its record of “Best Global Brands” annually, and on this yr’s record, it was revealed that Samsung’s model worth reached $100.eight billion and grew by 10% year-on-year.
The important improve of Samsung Electronics’ model worth was pushed by progress within the AI business, significantly its management in on-device AI and competitiveness within the semiconductor sector. Since its first prime 5 rating in 2020, Samsung Electronics has skilled a formidable 62% progress over 4 years and stays the one Asian enterprise among the many international prime 5 manufacturers.
“This year’s substantial brand growth is a direct result of our holistic approach to AI and efforts to put this powerful technology into the hands of Samsung users around the world,” mentioned YH Lee, President and Head of the Global Marketing Office at Samsung Electronics. “Moving forward, we will lean even further into the qualities that our users have come to both love and expect.”
Company Recognized for On-Device AI, enhanced linked experiences and AI Leadership
According to Interbrand, Samsung Electronics’ analysis was positively influenced by the next:
- Deployment of AI applied sciences in key merchandise and management within the on-device AI market
- Enhanced linked experiences by AI-enabled platforms and merchandise
- AI management primarily based on its competitiveness within the semiconductor sector
- Implementing a constant model technique within the international market
- Ongoing dedication to a extra sustainable future.
This yr, beneath the imaginative and prescient of AI for All, Samsung is increasing its portfolio of merchandise infused with AI applied sciences to reinforce buyer experiences. With the discharge of the Galaxy S24 collection, Samsung has been main the cell AI. It has additionally launched AI TVs geared up with AI processors and AI upscaling whereas introducing Bespoke AI home equipment that empower person’s day by day life.
The firm is increasing the SmartThings ecosystem to supply a unified connectivity expertise, enabling not simply its personal merchandise, but additionally numerous third-party gadgets. This integration presents substantial advantages that transcend extra comfort, together with vitality conservation and household care.
As a frontrunner within the semiconductor business, Samsung is making daring investments in R&D to satisfy rising AI demand and — with revolutionary reminiscence merchandise like DDR5, GDDR7, HBM3E, LPDDR5X, 9th Gen V-NAND, Exynos SoC, excessive decision picture sensor— is proactively addressing server and on-device AI wants.
As for model technique, the corporate has been acknowledged for delivering constant model values and construct genuine relationships with clients.
Additionally, Samsung focuses on implementing environmentally acutely aware actions and initiatives by adopting numerous recycled supplies throughout a variety of product classes. It has participated in international initiatives and collaborated with business leaders with concentrate on targets corresponding to lowering carbon emissions related to machine utilization. Samsung Electronics’ sustainability efforts in addition to fostering a various company tradition have additionally obtained constructive evaluations.
Samsung’s Recognized Efforts in Each Business Division
Mobile
- Leading the cell AI period with Galaxy AI following the discharge of the Galaxy S24 collection
- Making the brand new Galaxy AI upleveled by the distinctive Galaxy Z Fold6 and Z Flip6 foldable expertise
- Strengthening management within the well being AI with the discharge of the Galaxy Ring and new Galaxy Watch collection
Networks
- Strengthening management in virtualized Radio Access Network (vRAN) and Open RAN
- Leading the technical standardization of 6G
- Consistently innovating applied sciences to help numerous 5G…
