On January 21, Samsung Electronics invited 90 Samsung Members Stars from 19 international locations to San Jose, California, for the Samsung Members Connect occasion. Samsung Members is a Galaxy app that gives product data, unique advantages and a platform for customers to work together. Meanwhile, Samsung Members Stars are neighborhood leaders who create high-quality content material and actively have interaction in discussions inside the app.
For this unique occasion, Samsung designed varied packages to make sure that taking part Members might share their firsthand experiences of the brand new Galaxy merchandise with the broader neighborhood. These Members had been among the many first to discover the upgraded Galaxy AI options and collaborated on unique missions with #TeamGalaxy, Samsung’s devoted Galaxy influencers. Their real-time updates allowed Members in several areas to expertise the joy of the occasion because it occurred.
Samsung Newsroom highlighted vibrant moments from Samsung Members Connect.
Members Orientation: A Hub Connecting Samsung Members Around the World
At the “Members Orientation,” Members from completely different international locations gathered to share their distinctive experiences and journeys inside the neighborhood. Exchanging insights on how they successfully make the most of Galaxy gadgets and have interaction with others of their respective areas, Members from various cultural and social backgrounds related via significant discussions and fostered deeper connections inside the community.
▲ Members current their contributions through the networking session.
Galaxy AI Evolves With Greater Innovation
At Galaxy Unpacked 2025, Members had the unique alternative to get a sneak peek on the newly unveiled Galaxy S25 sequence — powered by an enhanced Galaxy AI.
“It is truly an honor to participate in a global event hosted by Samsung. I was particularly impressed by how effortlessly I could summarize YouTube videos with just a single tap,” mentioned Hyun-seo Chae, a Members from South Korea. “The ongoing evolution of Galaxy AI always exceeds expectations, and its groundbreaking advancements demonstrate limitless opportunities and possibilities.”
▲ Members expertise the Galaxy S25 sequence on the Experience Zone.
Following Galaxy Unpacked 2025, Sung Chang, Executive Vice President of Marketing Team, and Minseok Kang, Head of Smartphone Product Planning Team, from Mobile eXperience (MX) Business at Samsung Electronics held a Q&A session to debate key options of the Galaxy S25 sequence.
▲ (From left) Sung Chang and Minseok Kang from Samsung Electronics
Members Workshop: Samsung Members Stars and #TeamGalaxy Unite Through Galaxy
For the primary time, Samsung Members Connect featured a novel collaboration between Members and #TeamGalaxy. These workshops offered Members with a possibility to develop key influencer abilities, serving to them extra successfully share their experiences utilizing Galaxy gadgets with the worldwide neighborhood.
During the workshop, Members and #TeamGalaxy fostered mutual development by exchanging their strengths — deep Galaxy data and content material creation experience, respectively. They actively mentioned content material themes and explored new options of the Galaxy S25 sequence to include into their tasks for the next day. Through these collaborative missions, Members in several international locations had the chance to not directly expertise the Galaxy S25 sequence for 2 days.
“Engaging with #TeamGalaxy has allowed me to take my content to the next level and expand the reach of Galaxy-related content,” mentioned Sebastián Sebas, a Members from Colombia.
▲ Members and #TeamGalaxy influencers collaborate on a filming mission.
An Epic Tour of San Francisco With Next-Level Galaxy AI
On the ultimate day of the occasion, Members launched into a tour of San Francisco with the Galaxy S25 sequence. Participants visited iconic landmarks in San Francisco and accomplished particular person and group missions…
