Expected to supply ultra-personalized experiences by combining with Samsung’s on-device AI expertise
Samsung Electronics at this time introduced that it has signed an settlement to amass Oxford Semantic Technologies, a UK startup specializing in data graph expertise.
Established in 2017 by three Oxford University professors — Ian Horrocks, Boris Motik and Bernardo Cuenca Grau — Oxford Semantic Technologies holds cutting-edge technological capabilities within the areas of information illustration and semantic reasoning. With its AI-centric engine, RDFox®, the corporate presently collaborates with organizations throughout Europe and North America concerned within the finance, manufacturing and e-commerce sectors.
Knowledge graph expertise shops data as an interconnected internet of associated concepts and course of knowledge in a fashion just like how people purchase, bear in mind, recall and cause over data. By integrating and connecting knowledge, this expertise enhances the understanding of how folks use a services or products and permits speedy data retrieval and suggestion. As such, it’s thought-about one of many key applied sciences for realizing extra refined and customized AI options.
Knowledge graph expertise is difficult to implement because of the complicated computations used within the means of changing dynamic and intensive real-world knowledge into data graphs and using them. However, Oxford Semantic Technologies has developed and efficiently commercialized data graph expertise that optimizes knowledge processing and permits superior reasoning, within the cloud and on-device.
Samsung Electronics has been collaborating with Oxford Semantic Technologies on varied tasks since 2018, together with funding of Samsung Ventures. With this acquisition, Samsung will safe superior core engines for private data graphs. These graphs combine data and context dispersed throughout varied providers and apps, crafting a consumer expertise that’s tailored by changing into more and more acquainted with customers’ preferences and utilization.
Combined with on-device AI expertise, comparable to that on Samsung’s Galaxy S24 sequence, private data graph expertise facilitates hyper-personalized consumer experiences whereas making certain delicate private knowledge stays safe on the machine. It will likely be relevant throughout all of Samsung’s merchandise, extending past simply cellular units to televisions and residential home equipment.
“We are delighted to be working with Samsung,” mentioned Peter Crocker, CEO of Oxford Semantic Technologies. “By integrating Samsung’s expertise in user experience and data with our advanced knowledge graph and reasoning technology, we will provide Samsung’s customers with even more sophisticated personalization. In addition, developing RDFox with Samsung, and being part of the larger group, will provide all of our clients with an even better product, service and support.”
“As global consumers realize their growing need for more personalized AI experiences, the acquisition of Oxford Semantic Technologies will further boost Samsung’s strong capabilities in knowledge engineering,” mentioned Paul Kyungwhoon Cheun, Head of Samsung Research and CTO of Samsung Electronics. “This acquisition is another important step forward as we strive to deliver tailor-made AI experiences built upon our hallmark technological innovation.”
About Oxford Semantic Technologies Ltd.
Oxford Semantic Technologies is a spin out of the University of Oxford by main teachers within the subject of information illustration and reasoning. With its revolutionary software program RDFox®, the corporate helps main firms throughout many sectors to combine various knowledge units and apply reasoning throughout them. Use circumstances embody suggestion engines, product configurators, integration of maps for autonomous automobiles and anomaly detection in monetary transactions. For extra data, please go to
