Samsung’s Ultra HD Viewing Experience enhanced with ATSC 3.0,
the most recent in broadcast TV know-how commonplace
Samsung Electronics introduced at present that its upcoming 2020 QLED 8K tv lineup will supply ATSC 3.Zero tuners. This next-generation broadcast commonplace gives customers larger decision, extra lifelike audio and interactive experiences, designed to usher a brand new period of over-the-air transmission TV broadcasting.
“Samsung is constantly transforming the technology we put in front of our consumers to give them the ultimate home entertainment experience, so leading this endeavor was a natural step,” stated Hyogun Lee, Executive Vice President of the Visual Display Business at Samsung Electronics. “NEXTGEN TV powered by ATSC 3.0 enhances the at-home viewing experience for our 2020 QLED 8K owners and beyond. We’re excited to see how the standard steers our broadcast partners into developing content and experiences for our 8K ecosystem. We are just beginning to scratch the surface and are excited about the full potential enabled by ATSC 3.0.”
One of the important thing advantages and enhancements of NEXTGEN TV powered by ATSC 3.Zero over the present ATSC 1.Zero commonplace is its potential to obtain and playback content material in as much as 4K decision, relatively than simply Full HD that’s presently accessible. This ensures that Samsung QLED 8K house owners are capable of playback 4K broadcasts and content material when the alerts are transmitted.
Alongside the vivid decision, NEXTGEN TV brings audiences a extra participating and lifelike audio expertise. The commonplace’s Multi-Channel Object Audio and Dialogue Enhancement options give customers louder and clearer sound enabling immersive expertise along with the normal encompass sound. The commonplace additionally revamps the capabilities with enhanced content material and added data.
Samsung has been on the forefront of growth efforts round high-resolution broadcast for years. The firm has additionally been working with Pearl TV and the National Association of Broadcasters (NAB) on testing new options and broadcasting experimental transmissions, throughout many business occasions and collaborations. These efforts have ensured that Samsung is main the world with one of the best at school Ultra HD viewing experiences and have given broadcasters the flexibility to proceed innovation throughout the 8K ecosystem.
For extra data on Samsung’s 2020 QLED TV lineup and NEXTGEN TV, please go to www.samsung.com.
