On February 26, Samsung Electronics hosted the #PlayGalaxy Cup: PUBG Mobile Global Open in San Francisco, marking the kickoff of the 2026 #PlayGalaxy Cup annual league. The occasion drew sturdy curiosity from cell esports followers worldwide and signaled the beginning of a brand new world aggressive season.
The #PlayGalaxy Cup is a worldwide event league highlighting the gaming efficiency of Galaxy units. In 2026, the event expands right into a yearlong world esports league in collaboration with PUBG Mobile — shifting from standalone occasions to a full-season format.
The Global Open served as a showcase match celebrating the league’s launch. Sunny, CouRage, NiceWigg and Octane of North American gaming group 100 Thieves competed alongside OfflineTV members TinaKitten, Yvonnie, Foolish and Masayoshi. They have been joined by eight members of WorkforceGalaxy — a worldwide roster of influencers — forming a 16-player lineup of creators and rivals.
Players competed utilizing the brand new Galaxy S26 Ultra, demonstrating that immersive, high-performance esports gameplay on a cell system. Cheers erupted all through every spherical, reflecting the joy contained in the venue.
Streamer Ludwig hosted the occasion, bringing dwell interviews and onstage commentary all through the competitors. Between matches, he engaged in spontaneous conversations with gamers and interacted with followers in actual time, including to the competition ambiance.
The #PlayGalaxy Cup: PUBG Mobile Global Open was livestreamed on Ludwig’s YouTube channel, drawing 16.77 million views and broad consideration from the gaming group. The broadcast was additionally streamed on Samsung’s YouTube channel and co-streamed by creators together with Ashtax and Wynnsanity. The hybrid format — participating each on-site spectators and on-line viewers — underscored the league’s imaginative and prescient of a globally accessible cell esports competitors.
Fans on the occasion rooted for his or her favourite groups. A big display at heart stage displayed clean, immersive gameplay on Galaxy S26 Ultra and a devoted expertise zone allowed guests to check the system’s gaming efficiency.
Following the event, #PlayGalaxy Cup strikes into its full annual league schedule. Beginning in May, regional qualifiers shall be held throughout Europe, Southeast Asia and Oceania, North America, India and South America. Additional particulars shall be shared by every area’s host streamer channels, and all matches shall be livestreamed globally. Top groups will advance to the World Final at Gamescom 2026 in Cologne, Germany — one of many world’s largest gaming occasions — to compete for the championship.
“The Global Open marked a milestone with the launch of the inaugural 2026 #PlayGalaxy Cup league,” stated David Moon, Head of Influencer Marketing, Mobile eXperience (MX) Business at Samsung Electronics. “We look forward to continuing this journey with gaming fans around the world.”
