04:05AM EDT – DEFY EXPECTATIONS
04:05AM EDT – This event is busy
04:10AM EDT – The event should start at 1030 local
04:11AM EDT – Incidentally, I’m trying this Live Blog on the Matebook and a Mate 8 for images
04:11AM EDT – The Matebook is sliding off of my legs when using the keyboard folio
04:12AM EDT – There’s no real comfortable position to live blog on a 2-in-1
04:12AM EDT – #reviewerproblems
04:16AM EDT – Tablet mode is more comfortable but slower
04:31AM EDT – Here we go, it’s starting
04:32AM EDT – At the last Huawei / honor event, Brooklyn Beckham was on stage
04:33AM EDT – Huawei has launched devices at the last 6 years of IFA
04:33AM EDT – Richard Yu, CEO on stage
04:34AM EDT – ‘Bring meaningful technology to everyone’
04:34AM EDT – Last year was Kirin 950
04:34AM EDT – half-year lead on 16nm
04:35AM EDT – Jan 2016 was the Mate 8
04:35AM EDT – Feb 2016 was the Matebook
04:36AM EDT – April 2016 was the P9
04:37AM EDT – 60.5M smartphones sold in H1 2016 + 25 YoY
04:37AM EDT – ASP is increasing
04:38AM EDT – New mid tier products
04:38AM EDT – Huawei NOVA
04:38AM EDT – No compromise on tachnology
04:39AM EDT – NOVA and NOVA Plus
04:39AM EDT – Nova and nova plus
04:40AM EDT – Nova and nova plus
04:40AM EDT – USB Type-C
04:40AM EDT – Nova is 5-inch FHD
04:40AM EDT – One looks like P9, one looks like Mate 8, on the rear
04:41AM EDT – Keeping the same Huawei design ID with 2.5D glass and diamond cut finishes
04:42AM EDT – 1.8mm bezel
04:42AM EDT – 443 PPI, in-cell display
04:42AM EDT – 1500:1 contrast ratio ?!
04:43AM EDT – Blue mode in software adjusts the LUT to reduce blue light
04:44AM EDT – ‘Rose gold for lady selection’… really?
04:44AM EDT – rose gold is region specific
04:44AM EDT – Nova is aiming squarely at Galaxy A5
04:45AM EDT – 14nm S625 with 8xA53 at 2 GHz
04:45AM EDT – 3020mAh battery on Nova
04:45AM EDT – 5V2A fast charge
04:46AM EDT – 5hrs POkemon go battery
04:47AM EDT – New fingerprint sensor, ‘level 4’
04:47AM EDT – detects ridge depth
04:48AM EDT – Dual nano-sim, 7 4G bands
04:48AM EDT – Up to 128GB microSD certified
04:48AM EDT – Carrier specific models will only have single sim
04:49AM EDT – DTS audio codec
04:49AM EDT – Also, the NOVA Plus
04:50AM EDT – Camera in the middle of th eback
04:50AM EDT – 5.5-inch phone
04:50AM EDT – bigger battery
04:50AM EDT – Similar colors
04:50AM EDT – 2.5D glass
04:51AM EDT – 3340mAh battery
04:52AM EDT – Now onto user experience
04:52AM EDT – Supports Huawei Knuckle gestures
04:53AM EDT – I covered Knuckle with my Mate S Force Touch video
04:53AM EDT – One-touch control
04:53AM EDT – Document readjust
04:54AM EDT – THis is a good feature. I use it a lot in presentations
04:54AM EDT – Now a ‘selfie expert’ on stage
04:55AM EDT – Xenia Tchoumi
04:55AM EDT – she described herself as a ‘social influencer’
04:57AM EDT – ‘Our phone is an integral part of photographing our breakfast’
04:59AM EDT – Nova and Nova Plus has ‘Beautifier’ Mode 3.0
05:01AM EDT – Face recognition for beautify presets
05:05AM EDT – 0.3s auto focus
05:05AM EDT – OIS on the NOVA Plus
05:06AM EDT – 4K video record
05:06AM EDT – Still image extraction
05:07AM EDT – 1000 images on a single charge
05:09AM EDT – now discussing battery anxienty
05:09AM EDT – anxiety
05:10AM EDT – A few more devices to show
05:11AM EDT – wait, this is a video recap
05:12AM EDT – OK so NOVA pricing/launch first
05:13AM EDT – a new P9 color announcement first
05:14AM EDT – electric blue and fire red it looks like from the video
05:14AM EDT – Pokemon reference, I choose you!
05:15AM EDT – The blue doesn’t look blue
05:15AM EDT – red looks red though
05:15AM EDT – OK so now new tablet
05:16AM EDT – MediaPad M3 with Kirin 950
05:17AM EDT – harmon/kardon
05:17AM EDT – micro-USB
05:17AM EDT – 16:10 display, 2560×1600
05:17AM EDT – 5100 mAh battery
05:18AM EDT – Pictures are uploading slow
05:18AM EDT – Fingerprint control
05:19AM EDT – AKM HiFi earbuds
05:19AM EDT – Dual 1W speakers
05:20AM EDT – CEO of harman to the stage
05:21AM EDT – Now some background to harmon and the harmon/Huawei relationship
05:23AM EDT – AKG is a harmon brand
05:25AM EDT – M3 will have an eye-care mode for blue light as well
05:25AM EDT – Headphones for M3 sold seperately
05:26AM EDT – Now pricing
05:27AM EDT – 400 euro for 3/32 variant of nova
05:27AM EDT – similar to honor 8
05:27AM EDT – Nova plus is 429 for 3/32
05:27AM EDT – That’s with sales tax included
05:28AM EDT – Blue and Red variants of P9 are 549 for 3/32
05:28AM EDT – Mediapad from 349 with 4/32 wifi
05:29AM EDT – New NOVA brand video
05:29AM EDT – They’ve licenced that pop song from Zootopia for it
05:33AM EDT – That’s a wrap!
