As automotive expertise develops in leaps and bounds, turning into more and more extra clever and succesful, the idea of what a automotive is has begun to basically shift, with Experiences Per Mile – or EPM – turning into the metric by which shoppers consider the true worth of a automobile. Soon, our autos will now not be merely a way of transportation, however clever, autonomous areas that enable us to handle – and revel in – our lives from inside them.
Amid this local weather, HARMAN, a Samsung firm, is elevating the bar for automotive audio, making certain that the evolving residing house that’s the automobile is supplied with the easiest in sound and the sonic options that create a greater in-car expertise, readying it to function a platform for no matter customers might demand of it.
The Shifting Nature of Car Audio
As the aforementioned adjustments take form, our vehicles are set to change into our secondary private areas alongside our houses. Thus, our autos will must be sufficiently succesful to start to supply related ranges of accessibility and comfort as our houses supply now. And as customers more and more look to show their vehicles into digital assembly areas, or make the most of them as their very own private studios or hubs for recreation, high-quality automotive audio stands to play a elementary function.
Harman Kardon for the Volkswagen Arteon R-Line (Photograph offered by Volkswagen)
The Industry Gets Behind HARMAN
As HARMAN branded audio options more and more emerge as a top-tier answer for the business, increasingly auto firms are going all-in on the Samsung firm’s audio tech.
A current instance is HARMAN’s new and rising partnership with Volkswagen by its Harman Kardon audio model. After Harman Kardon premium audio was launched to Volkswagen autos for the primary time within the new Volkswagen Golf, its audio options are increasing to the Volkswagen Arteon and Volkswagen Arteon Shooting Brake fashions. Delivering a charming mixture of premium sound and suave design, Harman Kardon brings 12 high-performance loudspeakers and 4 completely different sound settings to those new Volkswagen autos, leading to a constantly clear and exceptionally pure listening expertise.
Harman Kardon for the Volkswagen Arteon Shooting Brake Elegance (Photograph offered by Volkswagen)
Since 2016 HARMAN’s B&O premium automotive audio choices have been included throughout the Ford lineup, together with Mustang Mach-E all-electric SUV introduced on the finish of final 12 months. In 2021, HARMAN’s first ever two-tier providing – the B&O Sound System and the B&O Unleashed Sound System – shall be included within the new Ford F-150. Bringing never-before-seen options to the F-150, the B&O Unleashed Sound System presents progressive headrest and headliner audio system for transformative automotive audio experiences.
B&O Unleashed for the Ford F-150 (Photograph offered by Ford)
2020 additionally noticed HARMAN model AKG named because the unique audio system for the 2021 Cadillac Escalade. Sought after for its high-quality microphones and headphones which are utilized by main musicians in recording studios and efficiency venues, AKG’s partnership with Cadillac will see its pure, highly effective studio sound realized in a automobile for the primary time. AKG has offered Cadillac with a totally overhauled in-car audio expertise by two ranges of AKG Audio, the highest stage being the AKG Studio Reference system, which delivers 28 channels by 36 audio system which are powered by three amplifiers within the automobile.
AKG for the GM Cadillac Escalade (Photograph offered by Cadillac)
Since that historic reveal, the AKG and Cadillac partnership has grown to incorporate the first-ever all-electric automobile from Cadillac – the just lately introduced Cadillac LYRIQ luxurious crossover. At launch, LYRIQ will supply a 19-speaker AKG Studio audio system that transports passengers with signature AKG sound to take pleasure in their favourite music.
