From iOS and Android to BlackBerry and Windows Phone, the app store model has become the main way mobile device users find, download, and update their software. And with employees increasingly begging for access to corporate resources from smartphones and tablets, IT departments are starting to wonder whether they should jump into the app store business themselves.
“The public app store is kind of the wild, wild West,” Forrester analyst Jeffrey Hammond tells Ars. Private app stores, hosted for the employees of a single business, are receiving “a lot of interest from the clients I talk to. Folks realize that self-provisioning is the long-term trend.”

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