Arima Communications shifting focus to white-box handset market in North America
Sammi Huang, Taipei; Steve Shen, DIGITIMES
Handset ODM Arima Communications has revamped its technique to give attention to the white-box handset market in North America, in response to firm president Chou Chao-cheng.
As a part of its new technique, the corporate has been relocating extra of its manufacturing capability again to Taiwan from China to fulfill the wants of its North America-based shoppers, whereas mitigating the impacts of the US-China tensions, Chou mentioned.
The white-box handset market, largely involving fashions launched by regional telecom operators, totals about 30 million items a yr, and Arima goals to seize a 20% share of this market, Chou famous.
However, affected the coronavirus pandemic, the white-box handset market in North America is predicted to contract by 15-20% in 2020, Chou estimated.
To ramp up its shipments from Taiwan, Arima has refitted its plant in Yingge, northern Taiwan, with extra automated tools, boosting its output to 300,000 items a month within the first half of 2020 from 200,000 items on common in 2019, Chou mentioned, including that the capability will additional rise to 500,000 items in second-half 2020.
While getting ready to kick off quantity shipments to a telecom consumer in North America within the third quarter, Arima’s shipments of handsets and different cellular gadgets willl attain 720,000 items in 2020, Chou revealed.
Arima president Chou Chao-cheng
Photo: Michael Lee, Digitimes, June 2020
