- Register
- Login
30°C
- Article
- . (0)
- Related content
- Company info
President of Acer Pan Asia Andrew Hou has noted that Acer’s operation directions for 2017 will focus on youth, technology and fashion and mainly target the gaming and enterprise sectors. With the company’s new gaming products and e-sport event sponsorship, Hou expects the company’s gaming PC shipments and related revenues to grow dramatically and Acer is also looking to increase its revenues from the enterprise sector to account for 50% of the overall amount for the Asia Pacific market.
Hou pointed out that the Asia Pacific region has seen some political or financial issues seriously impact PC purchasing since 2016, but for the long term, Acer still expects sales to return to the growth trend and therefore has always prepared for any possible changes.
Hou, citing research firms’ figures, noted that Acer was the fourth-largest PC vendor worldwide in the first quarter of 2017, surpassing Apple and Asustek Computer and the company also achieved growth in the Asia Pacific region. Compared to its competitors, Acer’s PC shipments in Asia Pacific had a rather smaller decline sequentially and larger growth on year, showing the company’s operation has already started rebounding.
PC shipments in Asia Pacific are expected to see 7-8% on-year drop in 2017, but Hou is confident about Acer’s performance and believes Acer’s shipments will stay flat from a year ago in 2017 thanks to increased shipments to the enterprise and gaming sectors.
Acer has also launched several new gaming products including Predator Triton 700 priced above US$2,999, Predator Helios 300 series priced above US$1,299 and Nitro priced below US$1,000.
With the new gaming products covering different segments, Hou expects Acer’s gaming product shipments in 2017 to double from 2016, compared to 60% on-year growth previously seen.
In 2016, revenues from the enterprise business accounted for 37-38% of Acer’s overall amount in Asia Pacific, but the percentage is expected to rise to 50% as more governments from the region will begin procuring PC products in line with their countries’ developments and these orders will benefit Acer.
Currently, Acer is the largest PC vendor in the Philippines and Thailand and has also achieved strong results in Malaysia, Taiwan and Australia since the second half of 2016. However, the company is still facing strong challenges in China. Although the company is the second largest in China’s enterprise sector, it is still seeing strong competition in the consumer sector.
Andrew Hou, Acer Pan Asia president
Photo: Aaron Lee, Digitimes, May 2017
-
Sitronix sees earnings decline in 1Q17
Bits + chips – Newswatch | 6h 54min ago
-
Global semiconductor sales rise 18% in March, says SIA
Bits + chips | 8h 29min ago
-
CHPT 1Q17 profits jump 70%
Bits + chips | 8h 31min ago
-
Silicon Motion expects 2Q17 sales to rise 5-10%
Bits + chips | 8h 33min ago
-
Consumer IC vendors to see revenues up by double digit rates in 2Q17
Before Going to Press | 7h 44min ago
-
FocalTech reports losses for 1Q17
Before Going to Press | 8h ago
-
Danen Technology sees decreased April revenues
Before Going to Press | 8h 43min ago
-
Quanta Storage nets NT$0.25 per share for 1Q17
Before Going to Press | 8h 45min ago
-
Solartech Energy April revenues up on month, down on year
Before Going to Press | 8h 46min ago
-
Chicony Power Technology nets NT$0.61 per share for 1Q17
Before Going to Press | 8h 46min ago
-
Baidu 1Q17 profitability down on year, says report
Before Going to Press | 8h 47min ago
-
Primax Electronics posts 1Q17 net EPS of NT$0.95
Before Going to Press | 8h 48min ago
-
Advantech nets NT$1.90 per share for 1Q17
Before Going to Press | 8h 49min ago
-
LandMark Optoelectronics nets NT$0.97 per share for 1Q17
Before Going to Press | 8h 49min ago
-
Adlink Technology posts 1Q17 net EPS of NT$0.11
Before Going to Press | 8h 58min ago
-
Aaeon Technology to deal out 2016 dividend of NT$4.75
Before Going to Press | 8h 58min ago
- Wireless broadband developments in Southeast Asia markets
As of 2013, the 10 ASEAN nations had a total of over 700 million mobile subscriptions, with the CAGR from 2003-2013 reaching 24%. This Digitimes Research Special Report analyzes the various mobile broadband markets in ASEAN and looks at the respective trends in 4G LTE development for those markets.
- 2015 global tablet demand forecast
This Digitimes Research Special Report provides a 2015 forecast for the global tablet market and analyzes the strategies of key market players such as Google, Apple, Intel, and Microsoft.
- 2015 China smartphone panel trend forecast
This Digitimes Research Special Report analyzes the strategies of key China-based major panel makers BOE, Tianma and IVO for attacking the different market segments through technology and pricing, and their relationship to local vendors Huawei, Lenovo, ZTE, Xiaomi and Coolpad.
