After a yr and a half of build-up and several other delays, HBO Max is right here.
The $15-per-month streaming service is a direct response to Netflix, beefing up the HBO catalog with many extra motion pictures and reveals whereas offering a a lot slicker expertise in comparison with HBO’s present streaming apps. Its arrival ought to make the streaming wars way more fascinating, whereas giving cord-cutters (and cable holdouts) one more streaming service to consider.
If you’re nonetheless unsure about what HBO Max has to supply, right here’s what you could know:
It’s HBO, after which some
Forssell stated that every time doable, HBO Max will attempt to assist platform-specific search and navigation options. On Apple TV, meaning you may search the HBO Max catalog with Siri and browse packages via the Apple TV app. HBO Max will even assist Google Assistant search on Android TV gadgets.
No ad-supported model this yr
Although AT&T has talked about providing each ad-free and ad-supported variations of HBO Max, WarnerMedia CEO Jason Kilar instructed Deadline final month that the latter gained’t arrive till 2021. It’s nonetheless unclear what the worth of an ad-free HBO Max can be in any occasion.
It’s purple-ish
This is admittedly a tangential level, but it surely’s been considerably amusing to see streaming providers have interaction in a little bit of a shade conflict. While HBO Now opted for black branding, HBO Max exists on a spectrum of purples and deep blues, which nobody can accuse of wanting like Netflix or Hulu.
WarnerMediaNetflix has purple. Hulu has inexperienced. HBO Max takes purple.
“There are some parameters that are simple: Red is taken, green is taken, so first of all, you land where you land,” Forssell stated, including that the brand new scheme was meant to really feel a bit youthful than HBO’s grittier branding. “It’s a crazily subjective decision, but we felt that purple felt right.”
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